Obtaining Top Market Value During A Sale

Choosing To List With A REALTOR®

With internet access at the consumer's fingertips in today's world, knowledge and expertise of real estate transactions are at an all-time high. Now more than ever, a REALTOR® is needed to sift through the wealth of information and guide a seller through the process of selling a home. It really isn't as simple as putting a sign in the yard and a blurb online.

Comparative Market Analysis

Since your home's value is ultimately determined by the local market, a comparative market analysis (CMA) provides you with current feedback on how your home compares to homes in your area. Among comparable homes, we look at active/new to the market, pending contracts, recently sold, and expired/withdrawn listings. Adjustments bring comparable properties closer to your home, and then we provide you with information as to where your home fits in the current market.

Identifying Motivations

Understanding your expectations and motivations is a positive component in developing a relationship. This is an ongoing process that will revolve around weekly discussions, researching questions, and utilizing resources.

Home Preparation

Why did you purchase your home? What do you love about your home now? A good REALTOR® advised you with questions and discussions to identify the move-in-ready edge you can bring to your home, including connecting you with any resources that will benefit your home as it hits the market.

Marketing Your Home

When you list your home for sale, you want to ensure you are receiving the largest range to connect potential buyers with your property. More than 90% of buyers begin online and 86% of buyers nationally use a real estate agent for representation. You want an agent who stays one step ahead of the game, marketing your listing in multiple MLS databases, sharing information with a database of ready-and-able buyers, and having the ability to sell your property through a set marketing plan.